Herrmann Blawgger for legal marketers

How the EU's New GDPR Regulations May Affect Your Business

Heralded as the most important change in data privacy regulation to hit the European Union in decades, General Data Protection Regulation (GDPR) is set to take effect in the EU on May 25th. Meaning any organization that collects or processes personal data on citizens anywhere in the European Union will be required to meet new compliance regulations designed to protect consumer rights.

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From Mundane to Memorable

Making Your Lawyer Bios Stand Out

So what can you do to deliver something that truly resonates with prospects, clients or virtually anyone who wants to learn more about what your lawyers bring to the table?

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Tweet With Authority!

Tips to stand tall among the Twitter flock

Twitter currently has 310 million monthly active users. There’s a whole world of people to reach! If you’re seeking more engagement with your tweets, things like formatting and timing are key. Once you establish your marketing objective and know your goals, use these tips to help get noticed and increase traffic.

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The changing landscape of regulation

Rethinking the Humble Bio

Let's bring your attorneys to life.

At Herrmann, we believe that a critical goal for any website is to connect emotionally with its audiences. On a law firm website, there is arguably no greater way to spark that connection than through the attorney biographies. And yet, so many law firm websites treat their bio pages as an obligatory effort. Awkward yearbook style headshot? Check. Contact information? Check. Professional history and educational pedigree? Check and check.  It's not necessarily that this structure is bad, but there is a glaring opportunity missed when clinging tightly to this format.

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HerrmannEasyEdit 4.0 CMS Responsive Website Design

What were we thinking?

Reimagining a platform, rebuilding an experience.

We are thrilled to announce the latest release of our industry-leading content management system, HerrmannEasyEdit 4.0. Completely rebuilt from the ground up, version 4.0 features an entirely new system architecture, a fully responsive interface, a more intuitive user experience and countless other updates and enhancements.

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Orange is the New Blue

How is your firm standing out in a sea of blue and navy?

The graphic, fashion, and interior design worlds rethink color several times every year. While that level of diligence may be excessive for law firms, we sometimes ignore this freedom. The apprehension to considering change often comes at a cost. In a society that is in a constant state of reinvention, it is advantageous for law firms to question long-held beliefs about color and reconsider how it is used in their brand identities.

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Ferrari dreams? Ford budget?

Today's websites deliver both.

If you’ve been dreaming of a sleek, stylish website for your law firm that delivers the head-turning quotient of a Ferrari, but think it can’t be done on a Ford budget, you might be pleasantly surprised.

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Responsive Web Design

Responsive Web Design - A Must-Have for True Accessibility

Investing in a responsive site now pays off in the long run

In 2014, Internet usage on mobile devices exceeded PC usage for the first time in history, symbolizing the inevitable change in landscape of how businesses are reaching their target audiences and vice versa.

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